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clubhouse chat: kiwi to success

Jul 30
2 min read

welcome back to the thursday science read, where we treat peer-reviewed journals the way the group chat treats screenshots. the produce aisle has been on a hot streak lately — cherries were carrying the sleep economy just last week — and now science has handed the crown to the fuzziest fruit in the bowl. the kiwi is officially skincare.

the glow file

researchers at the university of otago asked a simple question: does eating vitamin c actually change your skin, or is that just serum-ad talk? they had healthy adults eat two vitamin-c-rich kiwifruit a day for eight weeks, then measured. published in the journal of investigative dermatology: skin vitamin c levels rose, skin got measurably thicker (that's collagen at work), and outer skin cells renewed faster. the part that surprised the scientists — vitamin c in your blood tracked tighter with vitamin c in your skin than in any other organ they checked. tiktok is calling the bigger movement "skin longevity" — feeding your skin for the long game instead of chasing quick fixes. your grandmother just called it eating your fruit. either way, breakfast is doing serum work.

the piggy bank

canva founders melanie perkins and cliff obrecht are giving $150 million in direct cash to malawi's poorest households — roughly five hundred fifty dollars per adult, delivered through givedirectly, no strings and no paperwork. it's one of the largest no-strings cash programs ever run. sometimes generosity is complicated. sometimes it's just trusting people with money.

heard at the clubhouse

billie eilish found out hundreds of thousands of unsold concert tees were sitting in warehouses and pushed her label to do something about it — 400,000 shirts are being upcycled into new merch instead of heading to landfill. "we are drowning in clothes on this planet," she said. as an apparel brand, we'll say it louder for the industry in the back: make less, love it longer.

the sunshine page

two wins for the week: paris reopened the seine for public swimming for a second straight summer after a hundred-year cleanup — three swim spots, one practically under notre dame. and a new blood test called pinpoint can detect or rule out gynecological cancers with 99% accuracy, which could spare thousands of women invasive procedures and long waits for answers. women's health tech is finally getting its flowers, and we are seated.

the dress code

in honor of this week's headline fruit: the base leggings in sage — eighty-five dollars — the exact green of a kiwi doing its job. buttery, squat-proof, and in stock. wear the study.

the passed note

two kiwis with breakfast beats the seventy-dollar serum you keep forgetting to use. keep the fruit bowl where you can see it — visible fruit gets eaten, and apparently, worn.

send this to a friend. that's how the club grows.

health is hot.

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